ChallengeExpress Cusine have been in the food industry for the past twenty years. Studio 116 were challenged to rebrand, restructure and repackage all their products, giving them a brand new, striking look, that would last and look fresh for the next many upcoming years.
The solutionConsidering Express Cuisines ideas we suggested going for a rebrand, designing a fresh and new logo, giving the company a complete new appearance. A solid strategy was essential therefore the new rebrand logo had to be designed on more than twenty completely new packaging designs. To achieve a successful outcome online presence was crucial to engage existing and potential customers onto the website
The resultOutstandingly we achieved our targets and produced a new and vibrant look that would appeal and attract customers for many years. The website was well structured and focused on the goal of the company, we promoted the new look of Express Cusine through printing material and today they are successfully growing.
With our new look we are becoming more competitive in the food industry. Great advice suggested by Studio 116, all members of their team are focused and dedicated to their work. We will definitely continue working with Studio 116 to expand our brand.